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Yoga — it’s all about mind and body, and lululemon is putting some extra emphasis on the ‘mind’ aspect of this popular practice. The all-yoga-everything retailer decided to switch up the game and introduce a new way to experience some of the benefits of yoga off the mat.
We’ll let you in on a secret: It has nothing to do with yoga pants.
lululemon opened their first “Mindfulosophy Space” in New York City right across from Rockefeller Center in 2017. (We promise that name is totally legit, by the way.) Completely zenning out the second floor of the store, the space is meant to give New Yorkers the chance to escape, unplug, and recharge with a quick meditation sesh.
Complete with super-sweet “zen pods” (aka large, ultra-comfy couches built for one), headphones, and 12 self-guided meditation recordings, the Mindfulosophy Space is the perfect spot to kick back and take some time to slow down your brain in the midst of the city that never sleeps. Take a seat, turn to the touch screen dashboard on your left/right, and get your zen on.
Oh, did we mention it’s FREE? Yep, lululemon has you covered on this one. When you’re really feeling like you need to chill, take a minute (or 30) to recollect yourself without any of those pricey studio fees.
After the first studio became an instant hit, a second Mindfulosophy Space opened in Williamsburg. On top of just being an awesome concept, the Brooklyn space comes with some other perks. This location has hosted weekly rooftop fitness classes at The William Vale Hotel. It’s a class with quite a view! Be on the lookout for a rotating selection of yoga, HIIT, Pilates, and more.
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